proper use of social media

1. mental break for all employees

It is important for employees to have an occasional mental break from works.
Allowing employees to use social media simplifies these breaks. Workers can now take a break when and wherever they choose rather than going to the break room to the read the paper or interrupting another employee’s work to talk to them.

2. enables employees to get the professional connections

Through social media sites, your employees can strengthen professional relationships with people outside the company. Then, these relationships can lead to opportunities that would otherwise not have been available.
More and better connections may result in sales leads, interest in employment, business opportunities, and new ideas. LinkedIn is specifically geared towards these types of connections and has a plethora of obvious business uses.

3. social media may supply the answers for employees when dealing with a difficult work problem

Social media can help employees when dealing with a difficult work problem. If an employee has an issue they can’t seem to solve, social media may be the answer.
Posing a question on social media is a simple and quick way to get several possible solutions. Even if none of the answers are used to solve the problem, the information they provide may spark to a new solution.
Sometimes an outside perspective is needed, and social media is a means to gain multiple new perspectives, quickly, easily, and for free.

4. Strengthens and builds personal relationships with coworkers

Coworkers can use social media to interact with one another and build better relationships. A stronger relationship among employees leads to more cohesive and productive work teams.
Social media is an easy way to encourage communication between employees and help to share ideas and increase engagement both while at work and at home.
Because social media is accessible almost anywhere, your staff is able to interact with one another even when not at work. The ability to interact outside of work will help boost employee morale and engagement. Your work teams, especially, could improve as they grow closer together.

5. Enhances information discovery and delivery

Employees can use social media as a form of communication to discover and deliver job-related information. Social media in the workplace is another avenue for workers to find information that is relevant to the job or discover new information they can apply while on their job.
It is also a way for your employees to spread information about your company. This transmission of information can help with brand awareness and open up new recruiting and business opportunities.

6. Improves employee recognition and retention

Through social media, the company can give recognition to outstanding performance, work anniversaries, new hires, etc.
This recognition allows team members to interact, which works to build team cohesiveness. Employees can congratulate each other, keep up with the company’s current events, and interact with more of their colleagues.
The interaction and ability for recognition that social media provides can improve overall employee morale. Employees who are more engaged with their firm and their coworkers are more likely to stay with that business.

7. Boosts organizational productivity

Contrary to popular belief social media usage may not negatively impact your company’s productivity. In fact, social media could actually unlock some productivity your employees have yet to tap.
Every business wants their employees to be more productive. Social media is an easy-to-implement and inexpensive method that can positively affect your company’s productivity.

An etiquette you recommend for the appropriate use of social media and associating it with your workplace
- help to protect your company's reputation
- against legal trouble and security risks
- empowers employees to share company messaging

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